FOUR scientists from the Beatson Institute in Bearsden showed off their new hair-raising style in support of an exciting new fundraising campaign involving Cancer Research UK and Channel 4.
The statuesque red and orange Mohicans were created by hairdressing students from Clydebank College to demonstrate one of the ways people can help raise money for vital research and fight against the disease.
A host of stars from television, music and film are already supporting Stand Up To Cancer including Gwyneth Paltrow, Alan Carr, Davina McCall and Embarrassing Bodies’ Dr. Christian Jessen.
In October, Channel 4’s on-air season will build over a whole week culminating in a live fundraising entertainment extravaganza on Friday, October 19.
Tracy Berg is part of a team of Cancer Research UK scientists trying to identify how to decrease the growth of cancer tumours.
She and her colleagues Nadja Pfetzer, Saverio Tardito and Laura Galbraith, who all work at the Beatson Institute on the Garscube Estate, are calling on local people to follow their lead and organise their own fundraising activities, with help from the charity’s free fundraising pack.
Tracy said: “We are calling on men, women and children across Scotland to Stand Up To Cancer by helping us raise money for vital research. We need them to join us and stand shoulder to shoulder in the fight against a disease which affects one in three people in the UK at some stage in their lives.”
Every hour, around three people in Scotland are diagnosed with cancer and one-in-three people in the UK will be diagnosed with the disease at some stage in their lives.
Stand Up To Cancer aims to raise money to accelerate groundbreaking research to help more people survive and ensure more families stay together.
Nadja said: “Making your hair stand on end is just one of the fun ways to join the fight and Stand Up To Cancer.
“Why not encourage family, friends and work mates to get involved and go head-to head to see who can create the most outrageous hair-do?
“People can make a donation or get sponsored to go to work with barnets like Jedward or Marge Simpson. And for those who are follicly challenged, there is always the option of sporting a spiky wig!”
Stand Up To Cancer is being brought to the UK for the first time by Cancer Research UK and Channel 4. It will unite scientists, celebrities and communities in Scotland to generate funds, raise awareness and bring forward the day when all cancers are cured.
There are lots of ways to get involved and Stand Up to Cancer. A free fundraising pack is available with lots of great ideas on daring ways to raise money at home or at work – such as getting sponsored to wear your hair spiked-up for a day.
For more information and to get involved visit standuptocancer.org.uk